Guides · Plain answers to the questions people ask

Guides

The questions people actually ask

Each guide takes one question a business owner would type into an AI assistant and answers it in plain words. Nothing here invents a number: every figure a guide quotes is already published on this site, with the stored audit or probe file behind it.


19 August 2026 · For business owners

How to check what AI says about your business

How do I check what ChatGPT says about my business?

A ten-minute method: what to type into ChatGPT and Claude, why one answer proves nothing, and how to read a result where a directory got named instead of you.

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19 August 2026 · For agencies and freelancers

How to explain AI findability to your clients

How do I explain AI findability to my web design clients?

For freelancers and small agencies: the numbers that make the case, the fixes that live in the site you built, and how to show a client the problem live.

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19 August 2026 · For business owners

What llms.txt is, and whether you need one

What is llms.txt and do I need one?

A plain text file at /llms.txt that tells an AI reader what your site is and which pages matter. What belongs in one, what it cannot do, how to check yours.

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19 August 2026 · For business owners

Why ChatGPT doesn't recommend your business

Why doesn't ChatGPT recommend my business?

AI assistants named a directory in 1,407 of 2,232 stored hire answers and the business asked about in six. Why that happens, and the fixes worth doing first.

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The Answer Report · Vol. 1, No. 10theanswerreport.comGuides